Wednesday, February 9, 2011

Branding VS. Marketing

Branding VS. Marketing - There is a Grave Difference & Your Business Depends On It from YECoach on Vimeo.

Branding 501 turned out to be one of the most content rich interviews I've ever done. As the lead business coach at YoungEntrepreneur.com, I was blown away by all that I learned from the authors of Brand DNA, Carol Chapman & Suzanne Tulien. I don't know that an entire college semester of marketing would have even yielded as much information as I took in on branding from these 2 branding and therefore marketing experts.

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